Small SEO Tools answers one question at a time for free; SEO by Daniel crawls the whole site and keeps monitoring it.
August 7, 2026 · 4 min read
The short version
Small SEO Tools is free and fine for single point checks. SEO by Daniel crawls the whole site, scores it and monitors it, which is a different job for a different moment.
Competitor: Small SEO Tools · Pricing checked August 2026 from their site
Small SEO Tools is a large, ad-supported collection of free single-purpose utilities, plus paid PRO features. It solves one question at a time: check this title length, count words on this page, see if this keyword appears. SEO by Daniel crawls a whole site, scores it and monitors it. One is a toolbox, the other is a report. They only look similar if you stop at the word "SEO".
A blogger wants to check a single post before publishing. Are the title and meta description the right length? Does the keyword appear in the first paragraph? Small SEO Tools answers all three for free in a couple of minutes. That is a good use of the toolbox, and there is no reason to run a full crawl for a draft post.
Three months later the blog has forty posts, traffic has flattened, and the blogger cannot tell which pages are the problem. Now the single-page tools do not help. Checking forty titles by hand is an afternoon, and it still will not surface redirect chains, missing alt text or thin pages. The blogger runs SEO by Daniel on the domain, gets a 0-100 score, and sees the issues grouped by severity. Twelve pages have duplicate titles and five return redirects.
The two tools do not compete. One is for a quick check on a page you are editing; the other is for the moment you need to see the whole site. Both are useful, at different times.
The practical test is how many pages you have to look at. One page, and a free point tool is the fastest route. Ten pages, and checking them one by one starts to cost more time than it saves. Forty pages, and the manual approach stops being realistic, which is when a crawl pays for itself. Nothing about that changes because the free tools exist. They are good at exactly what they claim to do.
| | Small SEO Tools | SEO by Daniel | |---|---|---| | Price | Free, ads; PRO paid | Free scan / €19/mo report | | Scope | Single page or single metric | Whole site | | Site crawl | No | Yes | | Client-ready report | No | Executive summary, severity, CSV | | Monitoring | No | Yes | | Best moment | Editing one page | Auditing and tracking a site |
Use Small SEO Tools for a free, one-off check while you are editing a single page. It is fast, costs nothing and does not ask for anything.
Use SEO by Daniel when the question moves from one page to the whole site, or when you need a scored report a client will actually read and a score you can watch over time. That is a different job, and a free point tool does not do it.
Run a free scan on the whole site and see what the single-page checks miss.
Is Small SEO Tools really free? Most tools are free and ad-supported. There is also a paid PRO tier, so check the current pricing before relying on a specific feature.
Can SEO by Daniel check a single page? It scores a domain and audits the pages it finds. For a quick check on one draft, a point tool is simpler.
Why pay if free tools exist? You pay for the crawl, the score, the report and the monitoring. Free tools give you one answer at a time; the report gives a client one document.
Run a free scan and see what a scored report looks like in seconds. Drop in a domain and get a 0-100 scored report in about two seconds.
Direct audit tools
Screaming Frog is the industry-standard desktop crawler. SEO by Daniel is the no-account, client-ready scored report. Both have a place.
Direct audit tools
SEOptimer is a white-label audit and lead-gen suite. SEO by Daniel is the instant scored report. The honest split.
Free graders
HubSpot Website Grader scores a single page and captures a lead; SEO by Daniel crawls the whole domain and produces the report.